Paulette Rich Long Illustrator and Graphic Designer
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Graphic Design

Graphic Design professional and creative service.

Logos, signage, business cards. letterheads, stationery, catalogs, mailers, brochures, labels and packaging. Comprehensive brand design for your business and products.

Upside/Down Logo

Upside/Down Logo

Logo for Childrenswear Company. This logo was designed for a layette apparel company. Created in Illustrator this sample shows the logos for the boys division. The look is fun, young, and whimsical as well as Upside/Down!
Dream Furniture Logo

Dream Furniture Logo

Logo Design for Children's Furniture Company. The client wanted something young and colorful to represent their new line.
Duck, Duck, Goose Baby Girls logo

Duck, Duck, Goose Baby Girls logo

This was designed for Duck, Duck, Goose for their baby line. This version was designed for their hangtag. The young fun look represents their collection of children's sportswear.
Duck, Duck, Goose Postcard

Duck, Duck, Goose Postcard

Postcard promoting the Fall Collection. I worked closely with the owner/designer collaborating on the concept and verbiage. Artwork was created in Illustrator and uploaded to the printers website.
Duck, Duck, Goose Layette Logo

Duck, Duck, Goose Layette Logo

This logo was created for Duck, Duck, Goose a childrenswear company. This version is for their layette line. This logo was used for hangtags, packaging and labels. It came in different colors for Boys, Girls and neuter styles. I worked closely with the owner/designer to create a sweet, fun logo that represents the look of their collection.
Logo for Boutique

Logo for Boutique

This logo was created in Illustrator for a boutique that sells a variety of merchandise including retro and new fashion, accessories, and children's toys and books. By creating a logo using a variety of fonts from sophisticated to whimsical I conveyed the variety of products sold in the store.
Lingerie Accessory Packaging

Lingerie Accessory Packaging

Package design for "Sophie's Secrets" Lingerie Accessories for Forever21 Stores. I designed a series of packaging for different accessories.
Click-A-Boo Logo

Click-A-Boo Logo

This logo was designed for a children's product company. The Click-A-Boo line includes organic interactive products featuring fasteners such as buttons, zippers, and buckles. The client wanted the logo to express the whimsical fun of their products that includes the use of the fasteners and organic materials.
Greenie Tots Logo

Greenie Tots Logo

Logo design for an organic food company for babies and children. The client wanted the logo to be fun and to represent a diverse group of children with a global/environmental look.
Halabaloo Postcard

Halabaloo Postcard

Postcard designed to promote Cruise/Spring line for Halabaloo a high end dress and sportswear girlswear line selling to better department stores such as Neiman Marcus as well as boutiques. I have created catalogs and apparel art for Halabaloo as well.
The K Factor logo

The K Factor logo

Logo for Softball pitcher training equipment. This logo was designed in the style of baseball team logos.
KFactor Plus mailer

KFactor Plus mailer

This trifold mailer (outside shown here) promotes and instructs the use of the K Factor strength training system. Information is conveyed through text and photos.
LTD logos

LTD logos

These logos were designed for the Mens, Boys, and Girls divisions of LTD for Apparel Ltd. Using color, graphics and appropriate fonts I created a masculine and feminine look for the 3 letter logo.
ODMG logo design

ODMG logo design

Logo design for ODMG (On Demand Media Group) media provider company.
Leedz Logo

Leedz Logo

Logo for dog related products such as leashes, collars, bedding and toys. Owner wanted a fun unique dog character to represent their products.
Purple Pebble Logo

Purple Pebble Logo

Purple Pebble is the company name for the Leedz product line. The owner wanted a simple bold logo to represent the company.
Tag Apparel Logo

Tag Apparel Logo

Logo for Men's and Boys' apparel. Simple clean logo design.
Yellow Brick Road Shop Logo

Yellow Brick Road Shop Logo

Logo design for the Yellow Brick Road Shop, an online store with products for children with special needs. The client wanted a logo with fun and appealing characters based on the Wizard of Oz story. The characters were used separately on different sections of the online store. http://yellowbrickroadshop.com/default.asp
Rockin’ Santa Holiday Candy Packaging

Rockin’ Santa Holiday Candy Packaging

Graphic design created for Palmer Chocolates' packaging. I worked closely with their advertising agency. Artwork created in Adobe Illustrator.
Instructional Sheet Graphic

Instructional Sheet Graphic

Technical Illustrations for print cartridge installation instruction sheet. Created in Adobe Illustrator working from photographs. Drawings had to be simple and clear without using wording.

Paulette’s Posts Calendar

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Latest Blog Posts

  • It Starts with a Pencil
    I was chatting with a client/designer the other day. I commented that I almost always start a design the old fashioned way using a pencil...
  • Introducing Paint Girl
    May I formerly introduce to you my logo, mascot, alter ego, Paint Girl. You may have seen her as part of my logo and she...

Recent Posts

Contact Information

Call Paulette Now!610-614-0209

email Paulette Now!

Please call or email me. I will respond quickly to your inquiry.
I'd be happy to discuss your project needs.
New clients are always welcome.
I look forward to hearing from you.

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